Warning: You can’t build your business without real relationships

Building relationship

It’s not often that I come across people in business who have no idea about building relationships. I suppose when you start out you go through a bit of a spamming stage of wanting to shout out to the world of what you do but this subsides quickly once you have to really get down to business. Warning: You can’t build your business without real relationships. You need to network and be interested in people not just pretend to be interested but really be interested.  Here are my top tips for building relationships.

If I haven’t meet you or conversed with you online don’t inbox me your sale pitch

Huge mistake, big mistake and a rookie mistake. Don’t inbox me or ring me talking all about yourself and flogging your wares to me. I don’t know you and I don’t care what it is that is going to change my life or my business I have no relationship with you. When you don’t care about me and you only want my money. Bing Bong you are gone.

You need to be authentic

If I am really your target market and you want a relationship with me. Care about me. Actually be real and not a fake, fair weather relationship. At Mumpreneurs WA we have built real relationships with each other, we care and we support each other. It’s meaningful. I don’t get spammed and love to share at any stage businesses of our Mumpreneurs when ever I can help them and I know they do the same for me. Why? I know they care about me and I care about them as people and I care about the friendships. It’s not rocket science and it’s really that simple.

Get out and start networking

It’s like snail mail you just can’t beat it. The same with real, face to face networking. You need it. You can’t network all the time and be everywhere as you won’t get any work done. But it’s vital you do network with your target market. There are many great networking and business groups. My favourites of are Mumpreneurs WA (lol of course and you can network with your kids), District 32 is insanely good value for all the events and business support you get and Joondalup Women in Business where you get invaluable business education.  Not only do get to build the relationships with other business women but you can form great alliances with other businesses.

Business relationship building can take some time. I am not a shy or reserved person and I found it hard when I first started business networking. The groups I am involved with are so friendly and warm it’s hard not to keep going back for more.  This is all a part of building your brand and your business.

What are your favourite business networking groups?

Cheers Julie xx

How to run your business without selling a kidney

How to run your business without selling a kidney

Business is hard. There is so much too do it can be quite overwhelming. Yes you can outsource but in the beginning money is tight and you could easily sell a kidney, get into debt and blow the budget with your new business. Here’s my top tips on How to run your business without selling a kidney.

Time management with scheduling

There are great website that can schedule all your posts for your Facebook, Instagram, Twitter and social media. If you are time poor, you can sit down on a Friday night or a Sunday afternoon watching a movie or drinking a glass of wine and schedule your posts for the month. My favourite is Bufferapp and on Facebook you can schedule on your business page with the drop down triangle when you go to publish. If you have run out of ideas follow Andy K Business Mentor and Inspirational Speaker she has loads of great idea’s of what to schedule for the month.

Use Freebie website

Customer Relation Management can be expensive. When you are first starting out use the freebies sites like Waveapp, Agilecrm or go old school and use a spreadsheet. These are all free (and more great advice from Andy K). One of the best tips I got from Suze Trappit from Cherish Cherub Babysitting told me to until your business is groaning and you have to up grade from free or outsource do it then not before. Suze was a one woman show for a while doing everything and now has 3 employees and over 100 babysitters.

Follow what you need through Facebook or email lists.

If you need a professional photographer for business shots follow a photographer you like. Vibrance Studio or ShaBo Studio photographers offers great deals at times to get the professional shots you need at affordable prices. If you follow them or subscribe to their email list you will get a good deal when they come up and they are fabulous photographers.

Follow the people you love and take up their great offers.  The best business coaches or entrepreneurs online can give you heaps of tips online. Two of my favourites are Janine Davison from Exposure Coach and Sarah Cordiner from Main Training. These ladies are legends.  They are a must follow if you are in business.

Learn how to do it yourself

This is a hard one and the most painful part of running a small business. You have to learn how to do it yourself. I built websites through WordPress, created my own graphic on Canva, learnt Vector images and more. It’s a never ending story as they say. Sometime you just have to take the time do the god damn tutorials which there are thousands of freebies on Youtube to help you. It always makes me groan when I have to start learning something new but I do feel great when accomplishing it.

“Business is easy” said no one ever. It has the ups and the downs but you don’t need to sell your kidney to run your business. There are loads of great freebies to use when you are a micro business or in the start up phases.  When business is booming you can up grade but until then there is heaps of great resources online.

Have a fabulous Business Day today and if you know someone who needs to read this. Please share with the buttons below and tag them. Thanks.

Julie xx

Parents STOP complaining about school holidays

Parents Stop Complaining about school holidaysIt’s that time of year again and you have 6 weeks of holidays with your beloved children. In the last couple of days I have seen a few articles of Mum’s complaining about the school holidays and how long they are. These articles have made my blood boil. They state I love my children but the holidays are too long. You can’t be serious. One called for shorter holidays for the kids. I think she had forgotten that that her little humans are actually children. They are not meant to be flogging it out full time. Parents STOP complaining about the school holidays and lets address some of the complaints.

School Holidays are expensive

Yes that is right they do cost money to have a wonderful experiences and give your child interesting and fun things to do that are engaging to their mind, body and souls. But if you are like me and you live on the smell of petrol you can still have fun and inexpensive times with your children. Look here for a great list from Kids Around Perth of things to do around Perth that are cheap or here’s a list of 100 Activities from Buggy Buddys. Remember at times kids do need chill out days are home kicking around whinging they are bored.

Children are never out of the fridge and always eating

Don’t even me started. They are your kids you feed them anyway. THE END.

You have to give up work time

True you do have to give up time with work to look after your own kids. It’s called parenting, it’s what you signed up for when you gave birth. One article complained about that fact that this falls to the woman and quoted statistics how much time a woman loosing at work. In all honesty I would much rather be spending time with my kids then working but if you are a career woman kudos to you. You just have to suck it up and sort it out.

Husbands don’t share the responsibility

Fathers/husbands don’t even know when the holidays are and don’t share the responsibility. I have zero sympathy if you have a husband that is like that and you should address it with him for his lack of parenting responsibilities. If you are a single parent, work it out with your ex and if you have a drop kick father, yes it’s hard but you still have to manage just like solo parents, like myself who are bloody grateful to have whinging kids.  Some don’t even get the chance to have kids.

School should have less holidays as the school results need improving

If you feel so passionate about this write to the Curriculum Board who pack in ridiculous amounts of outcomes to be achieved. Teachers and students work incredibly hard at school. If you want better results for student put in the the time at home. If you want to lift your own child’s results it’s also your responsibility to help your child’s education. Sadly it’s a real struggle to get homework returned, teachers can’t do it all.

School should have longer school terms it helps the families with childcare

It’s not the responsibility of the schools to look after your child and parent them because you want to work. I have no words for comments like this, well actually I do. If you are a teacher like myself you see how tired your students get and particularly towards the end of the year. They work hard at school with a packed curriculum, they need to rest and recoup. I have known children who go into full time care during the holidays and they never have enough down time for themselves. These kids are very tired. They don’t even look forward to holidays which makes me incredibly sad.

Holidays can be hard work with your kids but that is reality. Before you know it they will be moving out of home and you can work 100 hours per week, have a full fridge of food, no fighting and no mess. I am sure you will miss those summer holidays down the beach eating ice cream. Bottom line stop complaining and enjoy the ride as it doesn’t last.

What do you think about school holidays?

Please share this article.

Julie Signature

Top 5 tips for Writing Simple Blogs

5 top tips for writing simple blogs

During our last networking meeting last week. A few of the Mumpreneurs were interested in how to do simple blogs to help their SEO on their website but didn’t know where to start. You only need short blogs to help your website be active, about 300 words recommends Andie Noon from Scruffy Dog Studio’s.

Here are my Top 5 tips for Writing simple Blogs to help keep your website active.

1. Choose Easy Topics about your products or services.

You have a wealth of knowledge about your business area. Whether your sell a product or a service. Share what you know about it. If you are selling make up write a blog on best ways to apply foundation.

2. Come up with a list of topics you can choose from.

Sit down and create a list of topics you could blog on. Each week keep adding to the topics and then choose one to write on. Makes it easy to pick from a list then feeling like you have nothing to write on.

3. Choose 3 links.

In your blog have at least three links out to other websites. If you are mentioning anyone else at all pop a link in to them. Build relationships between your websites.

4. Only 300 words

You only need 300 words to keep have activity. This blog only 353 words. It’s very short and it’s only a bit longer than some of the post we do on Facebook.

5. If you can talk you can write.

I have never been any good at writing but I do it anyway. The more you write the better you become. I struggle with grammar, spelling and flow. Write like you talk, use the conversation in your head and pop it down on the computer.

To throw out 300 words only takes around half and hour to do over a coffee. Don’t be scared to write as you have a wealth of knowledge all there inside you. Do a few bullet points and you are on your way.

What scares or stops you from blogging?

Julie Signature

5 Easy Kids Activities for the Work at Home Mumpreneur

Today I am thrilled to have one of our lovely Mumpreneurs do a guest blog for us,  Sharon Pegrum.  Sharon has a wealth on knowledge on easy activities for the work at home Mumpreneur.  She home schools her children and was a family day care educator for 5 years.  Sharon home is strewn with glitter, paint, books and more to make a wonderfully full and engaging environment for her children. Sharon runs her own Executive Virtual Assistant Business called Black Cockatoo Business.

Thank you so much Sharon for all your wonderful ideas.

5 Easy Kids Activities for the Work at Home Mumpreneur

5 Easy Kids Activities for the Work at Home Mumpreneur

It seems being a Mumpreneur is a constant balancing act of meeting your kid’s needs and meeting your business needs. I discovered long ago that I need to be well prepared to avoid either failing to complete my work or whinging kids all day. Luckily those 5 years I did in family daycare gave me a knowledge bank of activities to engage the kids in, and free up my time. I want to share with you my favourite 5 types of activities that give me a solid period of work time.

  1.  Messy/ Sensory Play
  • Includes Playdough, Magic Sand (check out Red Dot for the cheap stuff!), Gloop (purely cornflour and water) and Cloud Dough. You will find heaps of recipes on the internet
  • Preparation Required: High – requires you to have made it or bought it in advance
  • Mess factor: High – I usually include a bucket of soapy water and explain how to use it to clean hands and a towel
  • Supervision: High – you really need to be nearby for this one
  • Additional Materials: rollers and playdough toys are great but you can totally get away with raiding the utensil drawer
  • Fun factor: High – probably one of the activities that I have seen children engage with for the longest time. You need to weigh up the mess/ supervision/ preparation requirements against the fun factor!5 Easy Kids Activities for the Work at Home Mumpreneur2. Water Play
  • Includes Outdoor Kitchen play, soaker hoses/ paddle pools in summer, water beads, small world play with water (ie fish, animals with watering holes), baby or doll bathing and water walls
  • Preparation Required: Low – water play is probably one of the quickest activities to set up
  • Mess factor: Medium – keep some towels nearby, make sure you are outside and be prepared for very wet kids
  • Supervision: High – children can drown in a very small amount of water, anytime there is a container of water children should be supervised at all times
  • Additional Materials: containers for pouring, filling and tipping. Small toys that they can get wet
  • Fun factor: High – I have never met a child that didn’t like playing with water5 Easy Kids Activities for the Work at Home Mumpreneur3. Large Loose Parts Play
  • Includes any open-ended, large objects that children can use their gross motor skills to carry, stack and create with – logs, planks, pvc pipe, rocks, branches, tyres. Remida (http://www.remidawa.com/wordpress/) is a great place for materials in Perth and once you have a membership you can take anything for free
  • Preparation Required: Medium – you will need a collection of parts but it’s a one off job and you can then leave in one area of the yard
  • Mess factor: Low – Due to the nature of large, loose parts it’s really an easy clean up, it’s even better to have the children create in an area where they can create a WIP that they can go back to
  • Supervision: Low – gauge it by the age of your children but you should be able to observe from afar and leave them for some time
  • Additional Materials: you could add smaller objects to the area or materials to assist ie cable ties, small rocks to roll down planks, decoration pieces ie feathers, fabric
  • Fun factor: High – this is a fantastic activity for engaging children in an experience that involves gross motor skills but more importantly executive function, social skills and problem-solving

5 Easy Kids Activities for the Work at Home Mumpreneur5 Easy Kids Activities for the Work at Home Mumpreneur4.  Imaginative Play

  • Includes Dress Ups, Cubby/ Den Building, Props, Storytelling
  • Preparation Required: Low – it’s easy to whip up a cubby with an old sheet or create a den by pulling out a couch, a box of dress ups can be easily sourced from an op shop
  • Mess factor: Low – they may be a tidy up at the end
  • Supervision: Low – this should be one the kids can be left to
  • Additional Materials: the sky is the limit with this one, my boys use all kinds of random things for Imaginative play. We have had a fallen tree branch as a “bird hide”, an old cymbal made into a shield. Imaginative Play is….well imaginative
  • Fun factor: High – find your child’s area of interest and this will engage them for hours

5 Easy Kids Activities for the Work at Home Mumpreneur5 Easy Kids Activities for the Work at Home Mumpreneur5.Outdoor Play

  • Includes Sandpits, Trampolines, Swings but also parks and playgrounds
  • Preparation Required: Low – if you don’t have a great backyard setup just grab your laptop and hit the local park if you can find a fenced in one even better
  • Mess factor: Low – other than sand it’s pretty non-existent and it’s all outside anyway
  • Supervision: Medium – at home you should be setup in a pretty safe environment, a public park will require more supervision
  • Additional Materials: nothing though I am a fan of 2 sandpits to allow children to explore the schema of transporting
  • Fun factor: High – not only is outdoor play really beneficial and fun but it’s great as an adult to get out in the sun and fresh air as well.

Using these 5 areas to put some new ideas in your “I have to get some work done” magic kit will help you ensure your kids are exploring, learning and having fun while you work on your other passion in life – your business!

5 Easy Kids Activities for the Work at Home Mumpreneur

sharonprfileSharon Pegrum operates a successful Exective VA Business in Toodyay, WA.  She supports Heart Led Women in Business with a commitment to business growth and a connected interest in the goals and vision of their unique business. Sharon provides a professional service that meets the needs and creates space in her client’s business’ so they can share their important work more extensively with the world. A passionate writers she publishes 2 blogs – Black Cockatoo Business (www.blackcockatoobusiness.com/blog) and Natural Living with Sharon (sharonpegrum.wordpress.com)

Janine Davison Exposure Coach

When I first started in business I had no idea what I was doing.  I knew I had to start learning and meeting people.  One of the first networking coffee’s I went to was with Janine Davison, Sales and Marketing Champion at Exposure Coach and Online Business School.  I was blown away.  The coffee meet up was awesome. It was informative, warm and welcoming.  Janine is one business woman who knows what she is talking about. It was great pleasure I introduce Janine Davison to our Women in Business Series.  Thank you Janine.

Janine Davison - exposure coach - Mumpreneurs WA

Tell us about your business.

Exposure Coach was created to help small business owners STAY in business with elite sales and marketing training. We provide personal coaching, sales workshops and an online business school.

Our target market is the motivated, time-poor, cash-poor small business owner. Our market of small business owners need help but often can’t afford it and/or struggle to find the time to work on their business.

Please tell us what being a business owner means to you and why you became an business owner in the first place?

The failure rate of small business in Australia is about 8 out of 10 inside of 2 years, which is concerning. Those figures are way too high and I believe that a lot of it comes from lack of support and knowledge. And quite frankly many small business owners cannot afford to train up in business. I got into this business as a saw some business coaches charging a fortune for services and believed I could help people for a lot less.

I have worked for most of my adult life in sales and I feel that I can give a lot back to the small business community. People tell me that I am quite inspiring, (so without tooting my own horn) I like to run with that by providing inspiring and very interactive coaching and training services.

What would you say is your greatest professional accomplishment to date?

I am not one to write books, nominate myself for awards, stand on stage promoting anything and I am not on the public speaking circuit. Funnily enough I don’t do much self-promotion.

My point of difference is the fact that I am “In the trenches” with small business owners. My daily accomplishments come from seeing business owners “Get excited” about what their business could do, when they have laser focus.

Seeing the business owners I am working with make more money and not having to go back to a job working for someone else is very rewarding. A great accomplishment in itself.

What’s the best advice you have received in business that you wish to pass on to our readers?

“Go the extra mile because there is less traffic on it!”

I don’t believe in all this stuff about your comfort zone. Reality is you need to do things you haven’t done before to get results you haven’t got.

You need to take risks, seize opportunity and have laser focus to succeed in business. ( I could go on and on regarding this question)

Nothing frustrates me more than people who don’t seize opportunity in business. After all we are the land of opportunity!

Just get out there and do it. See what happens!

What has been the most effective marketing initiatives or programs you have used to promote your business?

Having something good to say, saying it well, and saying it often.

Only about 1-5% of the population are ready to buy from you. So you need to focus your marketing on the 95-99% of people who may buy from you later.

You need to move people along the buying journey with strategic marketing. Which is a set of tactics that generate curiosity and will interrupt them to pay attention to you.

I usually do this by thinking about exactly who my buyer is, working out what problems they have and offering a solution to them in my advertising.

If you were to write a book, what would the title be and why?

How to STAY in business when you are cash and time poor.

Because it would resinate with my reader straight away. Most small business owners are cash and time poor right?

Are there any resources or tools you’d like to share with other small business owners that have helped you run your business?

I run an online business school called the Exposure Coach E-Learning System. It’s a program that took 5 years and over 1 million dollars to create. I bought the licence to it from a couple of guys in the USA as I have never seen anything like it!
It is a step-by-step system that takes people through building a profitable business. It also has more than $200,000 of business resources including things like an Ad library and various templates and classes. It’s like the business coach that comes to you for just $97 per month. It’s been working very well for all my clients. You can find out more at Business School online.

There you can get free Sales and Marketing Audit for your business and you can requests a demo of the program to see if it is a good fit for you and your business.

Janine Davison - exposure coach - Mumpreneurs WA

What can we look forward to in the next year?

A lot of my clients been hugely successful in business. And by demand I have finally caved and started to do live Sales Workshops at the West Coast Institute in Joondalup.

What do you do for fun/relaxation?

This is going to sound strange but I have adult colouring in books, I knit and I do a lot of hypnosis so my mind can have a 20 minute holiday here and there.

If you weren’t in the business you are in, what would you be be doing?

I could never work for anyone else again after working for myself for so many years, so I am pretty sure I would start up another business.

Not sure what it would be but I would make it work.

Is there anything else you’d like to share with our readers?

I would like to finish by saying something about confidence. I work with many business owners who lack confidence.

You get confidence from knowing stuff. From learning stuff. Just because you are good at what you do, doesn’t make you good at business!

Learn how to do real business. Have a business plan. Have laser focus. That will give you confidence.

Confidence attracts other people to you.

Thanks for the opportunity.

Dedicated to your success,

Janine Davison

Exposure Coach Sales and Marketing Coach

“Helping small business owners to STAY in business!”

Janine Davison - exposure coach - Mumpreneurs WA

Find me offline: 0450 882 778

Find me online: Business School Online:

See my reviews:

Follow me on Facebook:

Recently on Janine’s Facebook, Janine had a photo all the business cards that she had collected from businesses over the past year and sadly lot of those businesses are no longer running. They should of gone to Janine!! Janine would of sorted them out.

Thank you so much to Janine for your interview.  My favourite part of Janine’s interview is that most business owners lack confidence.  That surprises me.
What do you want to know about business?
Have a great week.

Julie Signature


Natalie Bradley Executive Regional Vice President

This week I am thrilled to introduce Natalie Bradley Executive Regional Vice President for Arbonne.  I first meet Natalie a few month ago at the Sunset Business Networking coffee morning.  Natalie has been with Arbonne for 3 years and 8 months.  It’s always great to meet business women who have grown an amazing business to the point where their husbands can retire. I mean WOW who wouldn’t like that and doing a job that doesn’t feel like work. Double bonus.  So I am pleased introduce the lovely Natalie for our Women in Business series today.

Natalie Bradley - arbonne - Mumpreneurs WAI  am a mum of 3 beautiful children Summer 11, India 9 and Ashton 4 and have been married to the love of my life Warren for 13 years, they are my world! We emigrated to Perth Australia 6 years ago from the UK where I was born and bred. I am a qualified nanny and have a science Diploma and worked the last 8 years before emigrating for Estee Lauder companies onboard P&O Ferries. After moving over with no friends or family or support and working in a job that made me very miserable I decided while on maternity leave to jump into the business of the 21st Century and start my own network marketing business where I could work from home around my family. Two months in I was able to sack my boss and 12 months in my hubby was able to fulfill his dream of being a stay at home dad and I love empowering others to be able to do the same and fulfill their dreams.

Tell us about your business.

Arbonne is a Vegan, botanically based, gluten free, cruelty free skincare, cosmetic, health and wellness company. Target market is everyone with skin and hair who are looking for healthier, safer and pure products that give them a beneficial result.

Please tell us what being a business owner means to you and why you became an business owner in the first place?

Being a business owner is the most empowering feeling that I never thought possible! I thought this just happens to other people and not normal everyday mums like me. I became a business owner because I was ‘over’ a boss dictating to me when and if I could have time off to spend time watching my childrens assembly’s and faction carnivals and I wanted to spend as much time as possible watching my last baby grow up. I’ve always wished to generate an income where I could give back to others and really make a difference to my families life and I was never going to achieve that working for someone else.

What would you say is your greatest professional accomplishment to date?
 My greatest professional accomplishment to date would definitely be creating a will-able business for my family and building a legacy for my children to be passed down for generations to come and then reaching Regional Vice President which meant my hubby could also sack his boss.
Natalie Bradley - arbonne - Mumpreneurs WA
Natalie Bradley - arbonne - Mumpreneurs WA

What’s the best advice you have received in business that you wish to pass on to our readers?

The best advice that I have received in business is that, you will never be able to pay your bills with other peoples opinions.

What has been the most effective marketing initiatives or programs you have used to promote your business?

The activity I have found best to promote my business has been attending networking events and meeting new people and connecting with them.

If you were to write a book, what would the title be and why?
The title of my book would be… Believe…. for me its all about your belief, you have to believe in your product and most importantly believe in yourself that you have the power to create what ever life it is that you desire. You are smarter then you think you are and you are stronger then you think you are all you need to do is believe.

Are there any resources or tools you’d like to share with other small business owners that have helped you run your business?
I’ve recently discovered hard hat bookeeping app which has helped me out big time! Saves me hours of time from wading through receipts and invoices.

What can we look forward to in the next year?
In this next year I hope to inspire and empower and coach many more women to create the life that they desire and give them more choices.

Natalie Bradley - arbonne - Mumpreneurs WA

What do you do for fun/relaxation?
For fun and relaxation there is nothing better then spending time and days out with my beautiful family and spending time with friends.

Natalie Bradley - arbonne - Mumpreneurs WA
Natalie Bradley - arbonne - Mumpreneurs WA
If you weren’t in the business you are in, what would you be be doing?
If I didn’t have my Arbonne business I dread to think what I would be doing. When you do something that you love you will never work a day in your life.

Natalie Bradley - arbonne - Mumpreneurs WA

Is there anything else you’d like to share with our readers?
If you would like a free trial of any of the Arbonne products please email me at nataliebradley76@gmail.com or call me on 0415448600

Natalie Bradley - arbonne - Mumpreneurs WA

You can connect with Natalie on

FacebookLinkedinArbonne Website

Email: nataliebradley76@gmail.com

Phone: 0415448600

Thank you Natalie for a wonderful interview.

What do you think your husband would say and do if you could retire him?

Julie in the Making

Suze founder of Cherish Cherub Babysitting

Today I am thrilled to introduce Suze Trappitt the founder of Cherished Cherub Babysitting.  Suze is an expert when it come to children and looking after them.  She is my top pick for babysitting.  She has incredible babysitters and great prices. Seriously if you need a date night or a night off she your lady.  I am so pleased to have met this incredible lady. Thank you Suze for a great interview.  Suze Trappitt - Cherish Cherub - Mumpreneurs WA

Suze and children have always gone hand in hand. With a career in childcare, her own children and dozens of foster children that have gone through her home, Cherished Cherubs Babysitting is just another arm of where her enthusiasm lies.

Cherished Cherubs Babysitting was a sideline for Suze initially, it was never intended to be the biggest babysitting agency in Perth, but no-one is complaining.
Suze Trappitt - Cherish Cherub - Mumpreneurs WATell us about your business.

Cherished Cherubs Babysitting is designed to help parents get some time out, to enhance their personal relationships, to attend appointments, or to meet work commitments, whilst knowing their kids are in the safest of hands in their home environment.

Suze Trappitt - Cherish Cherub - Mumpreneurs WA

Please tell us what being a business owner means to you and why you became an business owner in the first place?

This was a lifestyle choice. With young children, running the long daycare days were too rushed and I wasn’t able to take them to appointments, attend school assemblies etc. I would have made more money in my previous job, but I am more about balance.

What would you say is your greatest professional accomplishment to date?

I am very proud that we help so many families. I love that we have are viewed as the go to point for important agencies such as Dept for Child Protection & Cancer Council. We focus on the needs of both the children and the families, and our whole team hold the same values.

What’s the best advice you have received in business that you wish to pass on to our readers?

It takes time, and everyone’s time line is different. I could be a lot further along than I am with Cherished Cherubs Babysitting, but I have chosen to spend time with the family, on further study and work with the needs of the agency as they arise.

What has been the most effective marketing initiatives or programs you have used to promote your business?

Our website is by far our biggest marketing tool, and we are continually evaluating what we have on there.

A CRM has been great once I hit a certain point where I couldn’t practically follow through with every client. This will depend on your type of business and stage you are at.
If you were to write a book, what would the title be and why?
Life is about Experiences

I am a firm believer in this quote. Everything happens at different times for a reason, sometimes we don’t understand it at the time, but it is part of our path to get somewhere else.

Are there any resources or tools you’d like to share with other small business owners that have helped you run your business?

The cloud is fantastic as you have access to everything most of the time (I am at a babysitting job now as baby sleeps). All of our systems are on the cloud, our email, our docs are on google, our accounting is Xero which is cloud based, as is InfusionSoft, our CRM system.

What can we look forward to in the next year?

We would love if more people and organisations knew we existed. It’s about getting our name out there some more ☺

What do you do for fun/relaxation?

I love fostering newborns, so not sure you would call it relaxation, but it is fun. I also spend a lot of time running around with my tribe of kids. On the flip side, I have a motorbike which I like to take out to the country and it lets me unwind without kids around.

Suze Trappitt - Cherish Cherub - Mumpreneurs WA
If you weren’t in the business you are in, what would you be be doing?

Possibly running day care centres at management level, but probably more inclined to go the community services sector to help those that need it most.

Suze Trappitt - Cherish Cherub - Mumpreneurs WA
Is there anything else you’d like to share with our readers?

There are always going to be new things to learn, and to do and that can/will cause stress. Keep life in perspective.

Connect with Suze on
Or  mobile 0417 927 525
or email – info@cherishedcherubs.com.au


Have you recently had a night off?  If you could what would you do?

Julie in the Making






Why is a Startup Business so scary?

Why is a startup business so scary - Mumpreneurs WA

There are many types of businesses you can do, you can work from home, online, buy a shop, direct sales or multi level marketing.  I have done a couple of MLM business as I wanted my own business. These were great businesses and I wasn’t scared doing these businesses. Although there were scary things I had to learn like pick up the phone and ring people, follow up, ask for sales or parties. Those things scared me.  But a startup business from scratch is a whole another ball game in terms of scary.  So why is a startup business so scary?

A startup business has 5 huge scare points (no this is not Monster Inc).

You will fail miserably.

You’ll put your heart in soul into what you are doing. You want to succeed, you think you have a good idea but what if you start your business and it’s a complete and utter flop and you have to shut up shop.  There are two massively scary things about this 1. you have to go back to your job and 2. you’ve failed.  When I stopped my MLM businesses I didn’t really feel like I failed as I felt it was time to move on.  The businesses were good but not really my passion.  Plus it wasn’t my idea and I wasn’t the founder.  Being a founder you are doing it all from scratch, the colours, the logo, the flyers, the admin, the sales, the lot.  It’s all your ideas and work.  This is scary what if you get it wrong.

You will lose all your money.

Big, actually huge factor. What if you lose all your money? Or even worse your house?   Have you seen Gordon Ramsay’s Hotel Nightmares?? I mean some of those terrible hoteliers lose $100 000’s of dollars in bad businesses.  They are complete nutters who are dysfunctional which assures me I can’t be that bad.  But there is always that worry in the back of your head.

You don’t have enough time.

Being in startup there is so much to do and you have so many big ideas.  Like the old Chinese proverb says “The journey of 1000 miles starts with one step”. If I keeping making the steps then it will eventually come together. I have to remember I don’t need to sprint, a walk is ok and I will get there in the end. Also there is never enough time to get it all done. If you are a mum start up like myself you are stealing time from everywhere to get your stuff done.   It’s a bit like teaching there is always something to do.  This leads to my next point.  I could outsource but……

You don’t have enough money.

Some people have lovely angel investors (you can contact me anytime angels),  rich hubbies, or sponsors.  Some of us don’t.  I’d love to outsource some of my work while I get going but can’t.  I will as soon as I can.  One of my wonderful business buddies who runs Cherish Cherubs Babysitting who has slowly built her business to be a fantastic successful business gave me a great piece of advice. Keep doing it yourself until you absolutely have to then get people or systems on board. Don’t pay for things you don’t need yet.  AWESOME.  Thanks Suze.

You don’t know anything about business.

Lastly you don’t know anything about business.  It’s a long and steep learning curve.  There’s lots of learning and so much to get through if you want to be successful. Like anything the professional development road is never ending.  I am loving the learning and really starting to gain confidence in what I have learnt.  Not only am I gaining confidence in business but bring my prior professional skill set to the table is a huge help.  Even if you know nothing you can learn it.

So now you now why is a startup business so scary. My advice GO FOR IT.  If your not sure what you want to do.  Have a think about what is your passion? If you could go back to school what would you do? What do you regret not doing?  That will help you focus on what you could do.

And in the end, you know what, if you do fail you have learnt heaps which will undoubtedly take you to the next business or project you are suppose to work on.

Happy Starting up.

Julie Signature


Blocking it out in a Weekly Planner

Blocking it out in a weekly planner - Mumpreneurs WA

One of my New Year resolutions is to try and use a weekly planner for business.  I love a good list, plans and I am really good with my diary.  Got to put it in the diary or I forget and it doesn’t exist.  I mean what is that after children you have a brain like a sieve. Is it the lack of sleep that your short term memory never recovers from??   Now that the school year is starting and we are getting back to routines and work I am determined to systematize my week.  I am blocking it out in at weekly planner.

Here’s the pdf of the weekly planner I made to block out time.    I am putting it on an A5 and sticking it on my desk.  This way each week I know what I am doing on certain days.  I have also put in the priority of my exercise which is also an important goal I am getting back to this year.  Planners need to be customised and work for you.  Last year I did a few of these up and blocked out time after the kids went to bed.  Bong Bong wrong for me.  By the time I had done the bath, dinner and bed.  I was in my pj’s on the lounge having a cup of tea and simply did not have the energy to blog, do the internet etc.  I just needed to wind down and watch MKR or some mind numbing reality show.  I had the right idea of blocking it out but was the wrong time slots.

This year I have popped in my exercise and a few jobs on each day.  I hope to achieve these when my toddler is sleeping or happily playing.  Some of the area’s I am blocking out on my planner are blogging,  social media scheduling,  lead generation and follow up, sponsorship applications,  admin day, filming and course creation. I think these are the big ones.  I keep thinking of things but don’t want to overload myself as there needs to be time for appointments, networking, friends and of course housework (arrrghh).

My questions to you are what are you blocking out. Do you have a weekly planner?  What time do you block out? What do you put in your weekly planner?  Here’s to blocking it out in a weekly planner hopefully it does the trick this year.

Hope you and your kids had a great start to the first day of school yesterday.

Julie Signature